Monday, Oct. 15, 1923

Bulk

Last Sunday, five cents bought more reading matter than ever before in the history of New York journalism. New Yorkers who wanted their nickel's worth bought the Times. They received honest weight.

As one of Mr. Adolph S. Ochs' own writers put it: "Ike New York Times prints today the largest edition in its history -- probably the largest regular edition ever published by any New York newspaper. It consists of twelve sections, comprising a total of 192 pages. The total weight of paper in the edition of 565,000 copies is 877 tons, or 1,754,000 pounds. There are 501 columns of news, special features and pictures, and 862 columns of advertising--the largest volume of spontaneous advertisements ever printed in a single day in a regular edition of a New York newspaper."