Sam Hill

"What the Sam Hill?" queried virile Pacific Coast he-millionaires last week as Seattle, Wash., news organs scare-headed that Sam Hill will entertain Marie, Queen of Rumania, on her September visit to the U. S. (TIME, July 26).

"Sam Hill," besides figuring in Seattle vocabularies as a euphemism for "the Devil," signifies paunchy Samuel Hill, millionaire husband of Mary, daughter of the late rail magnate, James J. Hill. Sam Hill, candid, reputedly confessed to Seattle pressmen last week that he built Maryhill, his estate on the Columbia River, "just to entertain a king or queen in," that he has been stalking royal guests ever since.