Monday, Feb. 21, 1927
Ad Awards
Advertising men who valued their 1926 labor above weekly pay checks sent samples of their best work to Wallace Brett Donham who, besides being dean of Harvard's School of Business administration, distributes the Harvard Advertising Awards (founded 1923 by Edward William Bok). Last week Dean Donham gave a gold medal to Orlando Clinton Harn, advertising manager and chairman of the sales committee for National Lead Co. Mr. Harn originated the famed Dutch Boy cavorting on National Lead paint can labels with his paint brush. Mr. Harn has organized and been active in various advertising associations; is resigning the presidency of the Audit Bureau of Circulation (the "A. B. C.," which verifies publishers' circulation figures), to be its general manager.
Dean Donham also gave $2,000 awards and certificates to--
Proctor & Gamble, and the Blackman Co. (Manhattan agency) for restrained, practical and efficient promotion of Ivory Soap.
General Electric Co. and Barton, Durstine & Osborn and Lord & Thomas and Logan (agencies) for General Electric's institutional advertising.
Kreider-Rotzel Realty Co. (Youngstown, Ohio) and Campbell-Ewald (Detroit agency) for best local campaign. They sold land to the family man one day, to his wife the next.
Rome Wire Co., and Moser & Cotins (Utica, N. Y. agency) for their Rome Wire trade journal ads.
Certificates and $1,000 awards went to--
A. W. Diller, Manhattan, (best text writer)--They Saw Europe on Dimes--for Manufacturers National Bank, Troy, N. Y.
E. Stanley Turnbull, Manhattan (best artist)--The Misery of an Old Man is of Interest to Nobody--for Prudential Insurance Co.
Federal Advertising Agency, Manhattan, (best combiner of text and illustration) -- Visit this Next Door Normandy! Bienvenue a Quebec--or Canadian Pacific Ry.
Calkins & Holden, Manhattan, (best user of typography--;Snowdrift advertisements-- for Southern Cotton Oil Co.
Barton, Durstine & Osborn, Manhattan (best researcher) received a $2,000 award and certificate for the report and recommendations they made for Johnson & Johnson (surgical dressings), New Brunswick, N. J.