Monday, Sep. 17, 1928

Wire-Writing

You want to, or must write somebody in particular. You are too busy, or too lazy to do it. You live in Boston, New York, Atlanta, Cleveland, Chicago, St. Louis, San Francisco or Los Angeles. You ask Postal Telegraph-Cable Co. for a photogram blank, and your problem is solved. On the blank, you scribble a few words--terse words or smart words, according to your taste. It makes no difference whether your handwriting is neat or hideous; Postal Telegraph-Cable Co., in co-operation with American Telephone & Telegraph Co., will accept your message and transmit it by telephotograph. Within an hour or two, your somebody will receive an exact copy of your own words in your own handwriting. He will cry, no doubt: "Well, good old Joe; he can still waggle a pen [or pencil]."

A typewritten photogram will cost you one and a half times the usual cost of a telegram. Handwritten messages, facsimiles of documents and photographs will cost you considerably more--for example, a minimum of $20 from New York to Atlanta, $45 from New York to San Francisco.

The service was put into operation last week.