Odds & Ends

Odds, Ends

P: For 105 years the Morristown (N. J.) Jerseyman (circulation: 6,686) supported Prohibition. Last June U. S. Wets rejoiced at and nationally publicized the fact that Publisher Edward S. Little had changed the little paper's policy by writing this editorial: "We salute the 18th Amendment to the Constitution of the United States as an experiment undertaken as a glorious adventure: we say farewell to our journalistic support of it as we would say farewell to a shattered ideal. But a shattered ideal is not of much practical use." Last week the Jerseyman floundered into receivership, but not, Publisher Little insisted, because it changed its mind after 105 years.

P: Onto the auction block in Manhattan last week went a batch of trade journals. A bidder might take all or any part of the lot--the 17 units of bankrupt National Trade Journals, Inc. When the last hammerblow had fallen, the properties were in the following hands: Publisher Howard Myers bought back his Architectural Forum, aristocratic journal published in two semi-annual volumes with a yearly subscription price of $20; Reuben H. Donnelley Corp. of.Chicago (classified telephone directories) bought National Cleaner & Dyer; Industrial Press (publishers of Machinery) bought Heating & Ventilating; Interior Architecture & Decoration bought Good Furniture & Decoration; a newly organized Chicago group called Neyocy Co. bought the 13 other periodicals (Motorship, Diesel Power, Fishing Gazette, Canning Age, Butchers' Advocate, etc. etc. etc.).

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