"Names make news." Last week these names made this news:

Famed Historian David Saville Muzzey compiled a list of 50 citizens who "on a basis of their contributions to public life" would find prominence in U. S. history books of 1983. Only woman listed: Authoress Edith Wharton. Reconsidering, he mentioned Social Worker Jane Addams. Omitted "advisedly" was Calvin Coolidge.

Said Archeologist James Henry Breasted, 67, as he sailed with Mrs. Breasted to inspect twelve units of Chicago's Oriental Institute diggers in the Near East: "It makes you feel utterly insignificant to dig and find that those people were so concerned over things that mattered so much to them. . . . And to come across all their tweedle-de-dums and tweedle-de-dees. . . . Given time, others will laugh at our tweedle-de-dees."

Another Whitney formally took to horse racing when plump Joan Whitney Payson registered her colors (pink-&-black) with the American Jockey Club. Other Whitney stable owners: her mother, Mrs. Payne Whitney (pink-&-black); her sister-in-law, Mrs. John Hay ("Jock") Whitney (fuchsia-&-purple); her cousin Cornelius Vanderbilt ("Sonny") Whitney (blue-&-brown) with whom Mrs. Payson's large, handsome husband Charles rowed for Yale (1921).

The name of Alfred Cleveland ("Blumey") Blumenthal has bobbed up persistently in the New York City Press for the past three years. Last week Mr. Blumenthal's pressagent, Walter Reichenbach, sued for $300 back pay, testified that he had been engaged to publicize Mr. Blumenthal, his wife Peggy Fears (onetime Follies girl), their shows and the fact that Mr. Blumenthal was an intimate of James John ("Jimmy") Walker, when Mayor. Mr. Blumenthal called the last allegation "a malicious and gratuitous falsehood." So public a character has Mr. Blumenthal become that the New Yorker felt it must look him up, last week reported:

That Mr. Blumenthal is the son of a kosher butcher of San Rafael, Calif.; went to the University of California; left to chase stage celebrities, make his mark in the real estate business; bought and sold $300,000,000 worth of property for Cineman William Fox.

That he is a notorious window-shopper, recently priced Radio City.

That Mayor Walker called his little friend "Junior," used to threaten to "send him back to military academy" if he did not "behave."

This file is automatically generated by a robot program, so reader's discretion is required.