"Names make news." Last week these lames made this news:

London's American Chamber of Commerce heard William Hulme Lever Viscount Leverhulme, governor of world-spraddling Lever Brothers, Ltd. (Lux, Lifebuoy Soap), tell about the perplexity of efficiency experts over a certain laborer, the only worker in a factory to pull, not push, his wheelbarrow. Asked why, the laborer said: "Well, guv'nor, hi 'ates the ight of the bloomin' thing."

Telegram of the week, received at Princeton University:

WOULD GREATLY APPRECIATE COOPERATION YOUR DEPARTMENT OF ZOOLOGY OBTAINING DATA GRYLLUS DOMESTICUS OR GRYLLUS NEGLECTUS REQUIRED FOR SPECIAL SONG NUMBER IN NEW LAUREL & HARDY MUSICAL FILM SWISS MISS STOP ALL CALIFORNIA CRICKETS RECORD IN B-FLAT STOP WE NEED ONE IN KEY OF G TO FIT THE VOICE RANGE OF WALTER WOOLF KING STOP IF POSSIBLE SHOULD BE ONE-BEAT CHIRP IN FOUR-FOUR TIME. . . .

(Signed) HAL ROACH STUDIOS

Veteran of five wars, worried-looking Major-Gen. Sir Georqe John Younghus-band has for two decades lived in the Tower of London guarding Britain's crown jewels (intrinsic value: $30,000,000). He reported that two thieves had entered his Tower apartment, absconded with his radio.

For the second time within a month, Ann Cooper Hewitt Gay, inventor's heiress who two years ago sued her mother for tricking her into a sterilization operation, was separated from her garageman husband, Ronald Gay. Gay went home to his mother; his wife sent packing after him-her engagement ring, but not her wedding ring, for which she said she herself had paid. Both talked of impending divorce. Said he: "I have been a husband and at the same time a stranger in her home. If we ever go back together--and I sincerely hope we can work this thing out--it must be on a completely new basis and with a new understanding of what marriage really means."

In the Yale University Library a student handed in a call slip for Yale's Gutenberg Bible, worth $120,000, one of seven of its kind extant in the world. The request was refused.

During litigation over the late eccentric Colonel Edward Howland Robinson Green's $49,000,000 estate, on which approximately $6,000,000 inheritance tax is claimed by New York, Massachusetts, Texas and Florida, testimony was enterec by Housekeeper Ernestina Holcing, who said Colonel Green liked vaudeville billiards, Bromo-Seltzers, ergo, must be a New Yorker.

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