Collector's Items

The boiler plate (canned features) king of rural journalism in the U.S. is a man named John Holliday Perry. He has another distinction as a press lord: he is the Mr. Big of Florida journalism, with six dailies, 16 weeklies, six radio stations.

Last week Perry quietly added two more Florida papers to his string. He now has a monopoly in West Palm Beach. To get the morning Post and evening Times and their Sunday paper he paid $1,050,000, outbidding 40 others. In the lush and well-combed Beaches, that left only the small but fancy Palm Beach News (circ. around 2,500) outside his monopoly. The News publishes (on bond paper) only during the height of the season, 120 days a year, and the talk around town is that its readers have an average income of $250,000 a year.

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