Monday, Oct. 13, 1952

The Melody Lingers On

Shine, little glowworm, glimmer,

glimmer,

Shine, little glowworm, glimmer,

glimmer,

Lead us, lest too far we wander,

Love's sweet voice is calling yonder!

That was the way Glow-Worm used to go--sentimentally enough to sell 4,000,000 copies of the sheet music alone since its publication in 1902.* But the copyright on the old Paul Lincke song runs out soon; performers then will be able to sing it, if they feel like it, without paying royalties to Manhattan's Edward B. Marks Music Corp. This summer, in an imaginative bid to keep ahead of the market, Marks got Johnny Mercer to write new lyrics, copyrighted the modernized version:

Glow, little glowworm, fly of fire, Glow like an incandescent wire, Glow for the female of the specie, Turn on the AC and the DC . . .

Last week the Mills Brothers' recording was gathering nickels in the nation's jukeboxes and was leapfrogging up the bestseller lists.

*And to inspire another hit song in 1910:

Nix on the Glow-Worm, Lena, Lena,

Play something else on your concertina . . .

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